{"id":15962,"date":"2025-06-26T09:08:48","date_gmt":"2025-06-26T09:08:48","guid":{"rendered":"https:\/\/lsdmlondon.com\/?p=15962"},"modified":"2025-06-26T09:09:06","modified_gmt":"2025-06-26T09:09:06","slug":"funil-de-marketing-explicado-da-atencao-a-lealdade","status":"publish","type":"post","link":"https:\/\/lsdmlondon.com\/pt-pt\/sem-categoria\/funil-de-marketing-explicado-da-atencao-a-lealdade\/","title":{"rendered":"Funil de Marketing Explicado: Da Aten\u00e7\u00e3o \u00e0 Lealdade"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Como algu\u00e9m passa de desconhecido a cliente fiel? Vamos explorar o funil de marketing em 6 etapas.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Aten\u00e7\u00e3o: Eles Descobrem a Tua Marca<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Tudo come\u00e7a com visibilidade:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>An\u00fancios<\/li>\n\n\n\n<li>Redes sociais<\/li>\n\n\n\n<li>SEO<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">O teu papel? Ser encontrado.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Interesse: Querem Saber Mais<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Agora est\u00e3o curiosos:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Visitam o teu site<\/li>\n\n\n\n<li>Veem v\u00eddeos<\/li>\n\n\n\n<li>Subscrevem \u00e0 newsletter<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Mant\u00e9m o interesse vivo.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Decis\u00e3o: Avaliam Op\u00e7\u00f5es<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Come\u00e7am a comparar:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Leem opini\u00f5es<\/li>\n\n\n\n<li>Analisam concorrentes<\/li>\n\n\n\n<li>Fazem perguntas<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Ganha confian\u00e7a e mostra valor.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>A\u00e7\u00e3o: Convertes<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">O grande momento:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Compram<\/li>\n\n\n\n<li>Marcam um servi\u00e7o<\/li>\n\n\n\n<li>Preenchem um formul\u00e1rio<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Facilita ao m\u00e1ximo.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Lealdade: Regressam<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">O relacionamento continua:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Oferece valor p\u00f3s-venda<\/li>\n\n\n\n<li>Mant\u00e9m contacto<\/li>\n\n\n\n<li>Incentiva indica\u00e7\u00f5es<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Transforma clientes em f\u00e3s.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Resumo do Funil:&nbsp;<\/strong><\/h2>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Aten\u00e7\u00e3o \u2192 Interesse \u2192 Decis\u00e3o \u2192 A\u00e7\u00e3o \u2192 Lealdade<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Como algu\u00e9m passa de desconhecido a cliente fiel? Vamos explorar o funil de marketing em 6 etapas. Aten\u00e7\u00e3o: Eles Descobrem a Tua Marca Tudo come\u00e7a com visibilidade: O teu papel? Ser encontrado. Interesse: Querem Saber Mais Agora est\u00e3o curiosos: Mant\u00e9m o interesse vivo. Decis\u00e3o: Avaliam Op\u00e7\u00f5es Come\u00e7am a comparar: Ganha<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":12,"featured_media":15957,"comment_status":"closed","ping_status":"closed","sticky":true,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[54],"tags":[],"class_list":["post-15962","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sem-categoria"],"_links":{"self":[{"href":"https:\/\/lsdmlondon.com\/pt-pt\/wp-json\/wp\/v2\/posts\/15962","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lsdmlondon.com\/pt-pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lsdmlondon.com\/pt-pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lsdmlondon.com\/pt-pt\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/lsdmlondon.com\/pt-pt\/wp-json\/wp\/v2\/comments?post=15962"}],"version-history":[{"count":1,"href":"https:\/\/lsdmlondon.com\/pt-pt\/wp-json\/wp\/v2\/posts\/15962\/revisions"}],"predecessor-version":[{"id":15963,"href":"https:\/\/lsdmlondon.com\/pt-pt\/wp-json\/wp\/v2\/posts\/15962\/revisions\/15963"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lsdmlondon.com\/pt-pt\/wp-json\/wp\/v2\/media\/15957"}],"wp:attachment":[{"href":"https:\/\/lsdmlondon.com\/pt-pt\/wp-json\/wp\/v2\/media?parent=15962"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lsdmlondon.com\/pt-pt\/wp-json\/wp\/v2\/categories?post=15962"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lsdmlondon.com\/pt-pt\/wp-json\/wp\/v2\/tags?post=15962"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}