COVID-19

May 25, 2022

The impact of the COVID-19 pandemic on the traditional commerce and e-commerce in the United States of America: Proposal of a Digital Marketing Plan for a retail store

The pandemic of COVID-19, a disease caused by the severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2), whose first cases appeared in Wuhan, China, in late 2019, quickly spread to the rest of the world causing a severe public health problem, and an unprecedented economic and social crisis. Preventive measures to […]
May 14, 2021

Returning to campus after COVID-19

In December 2019, the COVID-19 pandemic started. 3 months later, with a rapidly increasing death toll, the world went into lockdown. Governments introduced travel restrictions, curfews and social distancing. Classrooms closed within the space of a few days. The majority of students were sent home with one key question remaining […]
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